This logo was created for a Salt Lake City trucking company. It combines the owner’s trucks with the city’s iconic mountains to deliver a bold and recognizable brand mark.
The A&T Transportation logo goes beyond a simple illustration. It features the company’s own trucks, drawn with precision, and the Wasatch Mountains stylized across the trailer to connect the brand with its Salt Lake City roots. The red circle behind the truck represents the sun, but also reflects the owner’s appreciation for Japanese culture and its values of discipline, precision, and dedication. This hidden layer gives the logo both strength and meaning, making it a true reflection of the company’s identity.
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